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  • Postion: Digital Marketing and Web Specialist
  • Posted Date: 14, Jun 2022

Digital Marketing and Web Specialist

CIPR Communications is on the hunt for a tech-savvy, self-starter! Do you have project management experience? Do you enjoy helping clients succeed? Are you comfortable supporting a remote team? Are you great at executing process and keeping the ball rolling? Do you have kick-ass attitude when it comes to problem solving and tackling new challenges? Will you thrive reporting to a ‘tough-but-fair’ leader? We need a kind, organized, confident, and efficient Digital Marketing and WebSpecialist on our team.

If working on a growing team with a variety of clients in multiple industries appeals to you this position could be a fit. We need a new team member to take the lead on social media and content for a variety of clients. This position is perfect for an individual that enjoys variety, thrives on finding the right mix of marketing tactics to give a client a great return on investment, is confident in project management, and has strong written communications skills. You don’t mind getting on the phone and you are bold enough to suggest new ideas and approaches. You need strong communications skills to join this flexible team that will take your developing career to the next level.

You report to:

  • Web Project Manager, Caron Kwas

Roles:

  • Project Management
  • WordPress Website Edits
  • Supplier Management
  • Content Creation
    • Blogs and Website Content

This job will grow alongside CIPR Communications. We are looking for an individual ready to grow with the team that sees a long-term future with our organization.

Key Job Responsibilities:

  • Project Management
    • Leading projects with a focus on digital marketing tactics (SEO, PPC, web)
    • Monthly reporting for clients
    • Triaging and/or actioning client requests
    • Communicating with the client, suppliers, and internal team on progress, tasks, needs
    • Understanding client monthly reports and actioning on recommendations
    • Ensuring CIPR team members and CIPR suppliers have access to client assets
  • Execute on marketing strategies for clients
  • Executing simple content and/or simple change requests on client WordPress websites
  • Coordinatingdigital marketing and web needs between clients, CIPR team members, and CIPR’s trusted partners to execute projects
  • Writing blogs specifically catered towards content marketing and search engine optimization programs
  • Management of marketingsuppliers and tools
  • Assisting the Web Project Manageras required
  • Other marketing duties as required

Skills

  • Exceptional WordPress abilities – that have been proven in the past
  • Understanding website analytics (including SEO and PPC reports)
  • Advanced understanding of marketing trends and techniques
  • Demonstrate exceptional attention to detail with a high degree of professionalism
  • Strong written and oral communication skills
  • Multi-task in a highly organized fashion
  • Perceptive and anticipatory – ability to identify gaps and fill them in accordingly (rolling up your sleeves)

Aptitudes and Attitudes

  • Entrepreneurial mindset versus bureaucratic mindset -loves the hustle!
  • Ability to work with little supervision and focus on what needs to get done
  • Strong team player – creating ‘win-win’ scenarios for our clients, colleagues, and suppliers
  • Exceptional ‘gif-game’
  • Ability to meet deadlines in an organized manner
  • Innovative – not afraid to try new things
  • Confidence to keep clients, CIPR team members, and social media projects organized and supported
  • Capacity, ability, and desire to learn quickly
  • Take ownership for client needs by being proactive and on-top of each project
  • Understand the importance of “commit and deliver”

Educational Background and Experience

  • Marketing post-secondary degree; or degree specific to digital marketing
  • Previous experience in project management (5 years)
  • Previous experience in digital marketing (5 years)
  • Previous blog writing experience (2-5 years)
  • Previous agency or corporate experience is required (this shouldn’t be your first job)
  • Experience with cloud-based project management tools (the position will utilize Asana, Basecamp, and other tools daily)
  • Advanced skillset in WordPress
  • Advanced proficiency with Microsoft Office
  • Proficient in problem solving, research, and investigation/troubleshooting

Bonus Skillset:

  • A candidate with graphic design skills outside of Canva will be considered an asset
  • A candidate with experience with Facebook Ad Manager and could run ads for clients will be considered an asset
  • A candidate with podcast and video editing experience is considered an asset

Job Details

  • Start July 2022
  • Full time
  • Virtual job with in-person and video conference meetings. Monthly in-person meetings with the team
  • Travel to client places of business may be required for content collection; mileage and expenses covered if outside Calgary
  • On-boarding and training provided

Growth Potential

As CIPR Communications grows we see this position as integral to our ability to achieve our goals. This position includes health benefits, paid-vacation, training, and educational opportunities after a probationary period.

CIPR

CIPR values open communications. Our cultural values are: Confidence, Kindness, Client-Focus, and Kick-Ass! We expect our team to personify these values as we work to show our clients why we are different. We form long-term relationships with the companies we work with and strive to approach things with a strategy-first mindset.

Please apply via email to christina@ciprcommunications.com by providing a cover letter and resume. Tell us why you would be a great fit for our dynamic team and provide links to 1 or 2WordPress sites you’ve managed. For more information on the company, please visit www.ciprcommunications.com.